Branding

Not what you say but what your customers remember, is the only way to describe the importance of branding. Creating an enigmatic brand identity involves much more than designing a logo. From an attractive logo to illustrative content, lotus design labs provides it all.

Brand equity is the measurable totality of a brand’s worth. It is validated by observing the impact of these branding components. As markets become increasingly dynamic and fluctuating. Brand equity is built by the deployment of marketing techniques. And  used to increase customer satisfaction and  loyalty. 

A stamp is, in essence, a promise to its customers of what they can expect from products. And may include emotional as well as functional benefits. When a customer is familiar with a brand or favors it incomparably to its competitors. A corporation has reached a high level of brand equity. Special accounting standards have devised to assess brand equity. In accounting, a brand defined as an intangible asset.

Brand owners manage their brands carefully to create shareholder value. Stamp valuation is a management technique that ascribes a monetary value to a brand. It allows marketing investment to be managed to maximize shareholder value. Although only acquired brands appear on a company’s balance sheet. The notion of putting a value on a brand forces marketing leaders to be focused on long term stewardship of the brand and managing for value.

In conclusion, lotus design labs provides you all the branding design as the your needs.